Armando is a very incompetent playboy with a scheme to turn a huge profit as the new president of Eco Moda, a famous clothing manufacturing company. Taking place mainly in Bogotá, Colombia, Betty La Fea is essentially a Cinderella comedy about the rise of poor, ugly 'Betty' Pinzón and the fall of rich, handsome Armando Mendoza. It is the first telenovela to have been remade worldwide and has been regarded as bringing the telenovela to new levels of success. In addition, the premiere episode doubled and in some cases nearly tripled its prior audience among all key demographics.īetty, la fea is one of the world's most acclaimed and popular television shows and is considered the most famous Latin American telenovela in history. Eight years after the telenovela's original run, the highly anticipated return of the original version of Yo Soy Betty, La Fea delivered impressive ratings for the network, attracting over one million viewers, more than half a million of which were adults aged 18–49.
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American comedy-drama hit Ugly Betty, Mexican telenovela La fea más bella, and Indian series Jassi Jaissi Koi Nahin are all based on this Colombian telenovela.īetty, la Fea re-aired on Spanish-language U.S.
More than a dozen versions of the telenovela have been made in other countries due to the popularity of the plot. I am Betty, the Ugly one), often referred to simply as Betty, la fea, is a Colombian telenovela written by Fernando Gaitán which was broadcast from 25 October 1999 to by RCN.
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